Showing posts with label Dallas. Show all posts
Showing posts with label Dallas. Show all posts

Thursday, January 23, 2020

Create The Perfect Home Office

As home-based businesses become more common, it’s not surprising that home offices are also trending. After all, you need a comfortable and productive workspace, no matter what type of business you’re running. The good news is that no matter your industry, there’s a way to create and set up the perfect home office. Here’s how.

Don’t Settle for What You Have

Say your current home doesn’t have a spare room for an office space or any storage. Do you have to make do while your business grows? Definitely not. One solution to the dilemma of not having enough square footage is to buy a new home with more space. If you know you need more space, research home prices in your area or your desired neighborhood (the median listing price for homes in Dallas is $385,000). Keep an eye on floor plans so you can pick a house that’s perfect for you and your company.
Now that most of us are working remotely, it’s important that our home offices (whatever they look like) provide a safe, healthy place to work. OfficeChairPicks.com just published an article: Everything You Need To Know To Set Up An Ergonomic Home Office which does the best job that I’ve seen at exploring this topic. It starts by defining the term “ergonomics”. Then talks through the decisions you need to consider, such as:
  • Which chair to use
  • Where to position your laptop and monitor
  • How to remain aware of your posture
Office Chair Picks covers why a proper office configuration is important and the health problems that may result if you get it wrong. They offer tips on how you can set up your home office to provide a safe and efficient day at work.

Average Single-Family Home

Although building a home may have been a cost-effective decision in the past, lumber prices have exponentially increased in the past year and a half, causing the price of an average single-family home to increase by $35,872 in 2021. The experts at Bankrate created a resource to explain why lumber prices have increased and what it may mean for the housing market in the near future.

Consider an Expansion

Just like you’re growing your business, sometimes you need to grow your property, too. If buying isn’t an option for whatever reason, investing in home improvements might be. Think about adding onto your property with a garage conversion, spare room, or over-garage apartment—it may even add value to the property. Consult with an expert before knocking down any walls, though, or it could end up costing you much more than necessary. Plenty of factors are at play, but the average room addition runs somewhere between $80 and $200 per square foot.

Know Your Needs (and Priorities)

Every business is different, which means the work environment for yours may stray from the norm. Consider your company’s needs and priorities. Maybe you’re a sole proprietor or freelance professional and only need space for a single desk and computer. Or, you might operate a company that requires you to meet with clients in your office. Either way, prioritizing your business functions helps you design a workable space for the operation.

Think About Storage Methods, As Necessary

For business owners with physical products, storage can become a headache. Even if you have space at home, you may not want piles of inventory in your work area or excess boxes and packing materials making a mess in your garage. The good news is that expenses like storage unit rental can be tax-deductible for your business, meaning your home office doesn’t have to house every aspect of the operation. Other tax deductions apply for small businesses, too, whether you have everything on-site at home or not. Make sure to check every box when it comes to getting breaks on your company’s taxes.

Invest in Technology

Though it can be challenging when you’re first starting out, some technology is vital for your company’s success. No matter the industry you’re in, reliable tech isn’t optional. HGTV recommends office devices like a laptop/tablet hybrid, a Bluetooth headset for client calls, and a shredder to discard confidential documents. Plus, you may need an internet upgrade before working from home is even feasible. For example, NerdWallet recommends a minimum of 1 Mbps internet speed if you’ll be hosting video conferences.
What can be more important than the air you and I breathe every second. I found a revolutionary new air purifier technology that kills and captures even the smallest viruses HEPA filters can’t. Proven to kill 99.99% of airborne viruses*, AirSoap uses washable and reusable collection plates instead of costly HEPA filters. The AirSoap can also reduce allergens like pet dander as well as help purify polluted and smoke-filled air in exchange for healthy, clean air when creating your perfect home office. I was curious to know how this works? AirSoap’s™ Electric Wind Technology™ generates a high-energy plasma field that kills bacteria and viruses and polarizes airborne particles. Use Coupon Code: COVID19CLEAN

Establish Clear Work-Life Boundaries

Staying focused when working from home can be a significant roadblock for your business. After all, distractions are everywhere—from family responsibilities to social media to the snacks in the fridge. Therefore, making sure you establish clear limits between work and home life is a smart and productive step. Inc offers productivity tips like taking regular breaks to clear your head, using “bribes” to stay motivated (and on schedule), and sticking to a schedule and level of attire you would use in a standard office environment.
Running a home business can present both unique benefits and harrowing trials. But with the right home office space, equipment, and mindset, nothing can stop you from making your business ownership goals a reality. You just need to take steps to get started.
Photo via Pexels

Oevae Marketing Consultants – Make a brand difference.™

Monday, July 15, 2019

Tech Investments You Can’t Afford Not 
to Make: Advice for Small Businesses

women led tech based team collaboration midtown dallas texas


It’s an exciting new age for small businesses. There’s a wealth of affordable technology on the market designed to help draw customers to your website, simplify the transacting of business, and keep those transactions safe and secure. If you’re a small business owner, you know that your success depends on being smart with every single investment. That makes it all the more important to find tech advances that can transform your business into a desirable, safe, and convenient way for your customers to shop.
 


Security
There’s little doubt that data security technology is one of the most important tech investments you can make. It involves nothing less than gaining the confidence of your clientele and the protection of customers’ sensitive financial information. Small businesses that don’t secure themselves and their customers run the risk of being branded as irresponsible companies concerned only with maximizing profit by skimping on important technology. If you think data crime couldn’t happen to you, ask Target, Yahoo, and JP Morgan Chase — big companies that thought they had properly secured very sensitive data and information. 

Emphasize Mobility
Giving customers a responsive and engaging website is a must these days, but it’s still not enough. In fact, you also have to ensure that your site is mobile-friendly because more than 50 percent of web traffic comes from smartphones, which means your small business must be savvy about mobile technology, including websites, payment apps, and any details that make it easy for a mobile device to interact with your online storefront/website. Many content management systems provide mobile-compatible technology that businesses can use to construct customized websites that look great but don’t cost an arm and a leg. 

A Dynamic Website
Small businesses need to attract, impress and retain clients in order to succeed. Winning people over means you need a dynamic and captivating website. One of the best investments you’ll make is to hire a brilliant freelance JavaScript developer. As Upwork explains, skilled JS developers are fluent in different back-end technologies and have plenty of experience with build tools like Bower and Grunt. An effective application of JavaScript can make your website really pop. What’s more, your site will be much more mobile-friendly, which is an essential factor in pulling in customers who prefer to use their mobile devices to shop. JavaScript will keep customers coming back for a great shopping experience. 

Marketing Automation
Integrating your marketing outreach activities with your company’s technology is one of the most efficient ways to promote small businesses. Customer relationship management software allows you to communicate with customers and grow relationships without a lot of wasteful effort and, even better, without spending needlessly on tactics that might or might not work. 

As a small business owner, it’s important to maximize every investment you make in your company, and that’s where marketing automation can help. It’s a smart technology that makes it easy to reach the right prospects at the right time, as well as provide customers with what they want based on their purchase history and shopping habits. Chatbots and automated social media marketing are good examples of affordable, technologically advanced marketing tools. 

Tech-Based Team Collaboration
If you have a large team to manage or an entirely virtual workforce, a team collaboration tool can help you work more efficiently and effectively. Collaboration tools combine communication and project management and reduce the likelihood that an important task will fall through the cracks. Sococo, for example, is a powerful online collaboration platform for meeting, messaging, and coordinating work, and Adobe Connect is a great way to hold interactive virtual meetings that can even be played back if someone missed something important. 

Small businesses are under a lot of pressure to make the right decision at every turn. That’s very hard to do, but there are technology resources that can make everyone productive and position your company for success — and there are many that won’t stress your budget.


Image courtesy of Pixabay